Knowing your audience

When policy actors engage with the internet, what do they actually do?

By 9 July 2012

This post ‘When policy actors engage with the internet, what do they actually do?’ by Simon Batchelor on the IDS Impact and Laerning blog provides a useful insght into how policymakers use the internet. The study concentrated on four countries, Ethiopia, Nepal, India and Ghana to show the certain actions they were undertaking on the internet.

The key point that was identified was that the policy actors are more ahead in their use than the average US household. This was interesting because these results were coming from a variety of actors in the global south, some of whom have quite poor connectivity.

The report concludes, “Policy actors seem to demonstrate a spread of human interest in the new communication tools in much the same way as a population with wealth and access might show.”