THE ORGANISATION 

Publish What You Pay is the world’s largest network of civil society organisations working to promote transparency, citizen participation and accountability in the oil, gas and mining sectors. We work with communities in more than 40 countries to ensure that the revenues generated by natural resource exploitation benefit all citizens, rather than a small elite.

PWYP was established more than fifteen years ago and we have come a long way. From a handful of organisations in 2002, the network has grown to include more than 700 member organisations across the world. We are a founding member of the Extractive Industries Transparency Initiative, the first global standard for good natural resource governance. Our advocacy has led to milestones in accountability, such as legislation that requires major extractive companies like BP and Total to publish what they pay to governments for their natural resources. Combined, these successes have led to billions of dollars of extractive revenues to be publicly disclosed, a level of transparency that seemed unachievable just a few years ago.

Our global strategy – Vision 2025 – a people centred agenda for the extractive sector, builds on our success in securing unprecedented levels of transparency from the extractive industry, while placing more emphasis on making sure that transparency leads to broader changes that improve the lives of citizens in resource-rich countries. It prioritises greater citizen participation in the governance of oil, gas and mineral extraction so that people can exercise their right to take part in decisions that affect them and can hold the powerful to account. It also aims to connect to international efforts to curb poverty and promote sustainable development, redress inequality and prevent disastrous climate change.

PWYP’s annual budget of GBP £3 million and growing and is supported by a mix of private foundations and governmental donors and it is in a healthy financial position. To preserve its independence, PWYP does not accept funding from oil, gas or mining companies.

We are a small, fun and dynamic team spread across seven countries and we work with some of the most courageous activists in the world. We offer an amazing working environment with a focus on personal development and the flexibility to work from home as needed.

For more information, please visit https://www.pwyp.org/. PWYP members and national coalitions are all autonomous and advance their own campaigns. Where opportunities arise, PWYP engages in joint campaigns with members and coalitions, usually for multi-country, regional projects.

THE POSITION

The Strategic Communications & Campaigns Manager will be a strong conceptual and strategic thinker who will work closely with colleagues at PWYP and across our member network to conceive and execute powerful advocacy campaigns driven by strategic communications. They will need to build relationships with, and be in regular contact with, staff in countries including Senegal, Cameroon, Lebanon, Uganda and Turkey.

The Strategic Communications & Campaigns Manager will be charged with helping both the PWYP Secretariat and national PWYP coalitions and members to become better coordinated when it comes to advocacy and communications to maximize the strength of their voices in national, regional and global fora. They will play a leading role in identifying the advocacy opportunities in the global landscape, working with partners to shape joint campaigns, and in preparing powerful visual and written communications for distribution to key decision-makers as well as via social media and journalistic outlets.

The ideal candidate will be committed to transparency, accountability and civic participation, and excel in communications and campaigning.

KEY RESPONSIBILITIES

Lead the development and implementation of highly effective campaign strategies that will influence key target audiences 

• Scope global campaign opportunities in close collaboration with the Member Engagement team and Civic Space Advisor and develop and drive global advocacy campaign plans/strategies

• Lead the development and implementation of a media strategy and outreach for campaigns.

• Coordinate messages and press outreach to advance PWYP’s regional and global advocacy campaigns.

• Identify the need for and orchestrate the production of factsheets, talking points, blogs and other campaign material to ensure coherent, aligned and effective advocacy messages across the movement.

• Manage all campaign/advocacy materials for message consistency and effectiveness

Build and manage relationships with media and key partners and develop joint messages and statements to key targets

• Orchestrate all press/media work, including writing, developing and pitching press materials (e.g., press releases, joint statements, op-eds) and other outreach tools to deliver consistent and clear messages.

• Establish, develop and consolidate media relations and media lists

• Identify, coordinate and leverage opportunities to advance PWYP’s campaign efforts (e.g. anti-corruption day, Extractives Industries Transparency Initiative conferences, Open Government Partnership Summits, International Anti-Corruption Conference, PWYP global assembly and other key meetings)

• Lead rapid, appropriate response media efforts when PWYP members are under attack.

Support and promote diverse pool of spokespeople/story tellers from within the PWYP membership

• Strategically elevate the voices of PWYP members as spokespeople whenever possible; actively seek out opportunities to do so (e.g. at key global and regional internal/external events).

• Support PWYP members to develop compelling media stories for regional and global advocacy priorities.

Actively and regularly contribute to the PWYP Monitoring, Evaluation and Learning (MEL) framework 

• Track and log media mentions and other relevant communication and campaign data for MEL framework.

• Lead reflection on learning from communication, campaigning and media engagement and adapt strategies accordingly.

REQUIREMENTS

Technical Experience & Knowledge:

• 5 years’ experience in a communications role

• Outstanding writing and story development skills

• Ability to effectively manage the production of reports and publications

• Proven track record in developing and implementing campaigns and associated communication and advocacy strategies

• Proven track record in managing consultants, including development of terms of reference where required

• Proven organisational skills and ability to work under pressure

• Experience of using social media

• Fluency in English is required (written and spoken); other languages an advantage (e.g. French, Russian, Arabic, Spanish)

Skills and abilities:

• Ability and willingness to work flexibly in a fast-paced team environment with colleagues based around the world

• Anticipatory and strategic thinker with a hands-on, problem-solving, proactive attitude

• Systematic approach to tasks, excellent time management skills, and attention to detail

• Computer skills: Google suite

• Willingness and ability to travel (up to 20% of time)

Personal style and behaviour:

• Actively encourages and feels at home in a diverse and inclusive working environment

• A sense of humour, humility, and collegiality

• Capacity for self-reflection and a commitment to learning and growth

Desired but not necessary:

• Experience working as part of an international NGO operating in many countries around the world