Knowing your audience

Get to know your research audience: Web-based audience survey tools

By 24/06/2011

5 Responses to Get to know your research audience: Web-based audience survey tools

  1. Avatar lffconstant says:

    This is a really useful blog, and shows that tracking your audiences does not have to be a wholly taxing and time consuming experience. I would be interested in hearing if anybody else knows of any innovative ways of tracking audiences via the web, perhaps using social media tools more directly.

  2. Avatar Betty Allen says:

    Thanks for your feedback. I am also keen to broaden my knowledge repository of online audience survey tools.

    With regards to social media surveys, the fairly recent Facebook ‘Question’ facility is one option. If you have built up a group or page community around a research topic then you can collect data feedback from them within the familiar Facebook platform, which may illicit a higher response than sending people emails through an external tool.

    Any other suggestions of ideas in this area are more than welcome!

  3. Avatar Andrew Clappison says:

    Hi Betty, nice post! But did noticed one of the links is not working, i think it should link to the following: http://www.jisc.ac.uk/publications/programmerelated/2009/scaaudiencesguide.aspx

  4. Avatar BettyAllen says:

    Thanks Andrew, I have amended the link and so it should be working now!