Branding and animation are both tricky to get right, so combining them well is even harder. I’ve just seen the new short launched today by Bond, the UK network for organisations working in international development, and I think they’ve done a great job. Bond’s distinctive logo is animated in an imaginative but meaningful way to support their clear and simple messages about who they are and what they do. Bravo!

**************************************************************************************************

Don’t miss the latest from R2A. Sign up for an email alert, or an RSS feed. Follow us on Twitter  Facebook  LinkedIn

Contribute to R2A. We welcome blogposts, news about jobs, events or funding, and recommendations for great resources about development communications and research uptake.